HAVlife Foundation Website

Challenge: This local non-profit organization wanted to increase awareness of the HAVlife mission and their annual fundraising events, without sacrificing the emotional meaning behind the organization’s history.

Solution: TAG’s web team took on the task of selecting images that visually communicated the HAVlife mission of preventing “lost potential” in local youth. Strategically placed rotating call-outs on the site have boosted awareness of the organization’s events, helping to push the annual Martini Shake Off to record attendance in 2011. A special photo gallery brings recognition and attention to the organization’s story, while still welcoming new donors and supporters who may be less familiar with HAVlife’s founding.