Crow Valley Outpatient Surgical Center

Challenge:
The new Crow Valley Outpatient Surgical Center had everything needed to provide top notch surgical care to the residents of Scott County. The needed only one thing: Doctors willing to schedule procedures at the facility. TAG was tasked with coming up with a breakthrough approach that would communicate the facility’s length list of benefits in an engaging and persuasive way.

Solution:
We chose to deal the targeted surgeons a winning hand. TAG created an oversized royal flush. The back of each card featured a persuasive bit of copy spotlighting a Crow Valley benefit written in the context of the card’s value.