Tag Communications

    Sometimes it takes something you’d never pursue yourself to help pull your head out of your computer monitor.

When I say the words “promotional items,” it’s easy to immediately think of imprinted pens, koozies and other stereotypical “trinket” items. While there’s nothing wrong with these products, I think it’s important to shed some light on the hidden potential of promotional items. 

 

For the past few months, I have been dabbling in the world of event planning - not as a result of my new job at TAG, but because of a relationship that started over five years ago - with my fiancé. The day we got engaged, my unofficial career as a wedding planner began.

One could also say that my career in the field of marketing began that day as well. It seems that everything that I-- I mean “we”-- plan for our big day is aimed at marketing ourselves as Mr. and Mrs. Dunn. 
 

I’m here to talk about that dreaded six-letter word – the one that’s worse than most four-letter words. You know the one I’m talking about…budget.

I’m a self-professed social media “newbie” – but technically we all are, right? Our common vehicles are just getting old enough to hit the typical childhood milestones: Twitter’s turning three, the public version of Facebook marched off to Kindergarten this fall, and their big brother, MySpace? Well he’s practically a “tweener” now! But don’t bust out your party hats just yet.